Luxury Spending Drives Running Culture
Bloomberg Retail Reporter Lily Meier says running has evolved from a fitness activity into a lifestyle and status symbol, with run clubs fueling demand for premium apparel, accessories and social experiences. She says brands are benefiting as consumers increasingly spend on high-end performance gear

<p>Bloomberg Retail Reporter Lily Meier says running has evolved from a fitness activity into a lifestyle and status symbol, with run clubs fueling demand for premium apparel, accessories and social experiences. She says brands are benefiting as consumers increasingly spend on high-end performance gear</p>